B.incube and Wadhwani Foundation are excited to announce 12-week LiftOff Program for 2024. This program is tailored to assist startups with a Minimum Viable Product (MVP) in building a compelling value proposition and establishing a sustainable and scalable business model.
Why You Should Apply?

Set Your Goals for Sustainable Growth: Establish clear and achievable objectives for long-term success.

Strengthen Your Business: Leverage the expertise of WEN faculty, members, and tools to fortify your business strategy.

Learn from the Best: Gain insights from Indian startup case studies and fireside chats with seasoned entrepreneurs.

Prepare for Your Investor Pitch: Participate in a professional pitch clinic designed to refine your presentation skills.

Pitch Live to Fund Agencies: Present your business to commercial investors and funding agencies.

Secure Funding on Your Terms: Close your subsequent funding rounds with favorable conditions.
Sharpen your problem pitch
Customer and Markets
By the end of the week, the participants will be able to:
- Identify your market type
- Describe market segment and niche
- Estimate the market size
- Define market positioning
- Describe the customer persona
Sustainable Differentiation Strategy
By the end of the week, the participants will be able to:
- Craft your core value proposition
- Create a sustainable differentiation strategy
- Deliver value that differentiates you from the Competition
MILESTONE 1 : COMPLETED
Business Model and Testing Riskiest assumptions
By the end of the week, the participants will be able to:
- Build and test their business model
- Taking a decision to pivot or persevere
- Identify the riskiest assumptions in their business model
Competition Analysis
By the end of the week, the participants will be able to:
- Create/Iterate the prototype
- Conduct customer interviews
- Analyze feedback – rank product features
- Build the MVP
MILESTONE 2 : COMPLETED
Creating a Sustainable Business Plan
By the end of the week, the participants will be able to build:
- Sales plan
- People plan
- Financial plan & unit economics
- Funding plan
- Identify metrics that matter
Go to Market Strategy
By the end of the week, the participants will be able to:
- Identify the appropriate GTM channels
- Develop Channel Partners
- Analyze the Market Penetration Strategy
- Build the Digital Marketing Plan
MILESTONE 3 : COMPLETED
Managing growth and Targeting Scale
By the end of the week, the participants will be able to:
- Devise a growth plan
- Structure the scaling strategy
- Customer acquisition, enhancing productivity, process improvements, operational excellence, managing money
Funding Strategy
By the end of the week, the participants will be able to:
- Create Sources and uses of funds statement
- Map the startup lifecycle to funding options
- Create the pitch deck
MILESTONE 4 : COMPLETED
Program Highlights
- Expert Guidance: Receive valuable resources and mentorship from industry experts.
- Interactive Learning: Engage in hands-on learning experiences through case studies and live discussions.
- Investor Readiness: Develop a polished pitch and present it to potential investors.
Important Details:
Application Deadline: June 9, 2024
Program Duration: 12 weeks
Don’t miss this opportunity to elevate your startup to new heights. Apply now and take the next step towards achieving sustainable growth and securing funding for your business.
Join our structured program today and turn your business vision into reality!
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